Privacy Policy

1. Introduction

Welcome to the Privacy Policy of Apex Studios. At Apex Studios, located at 22 Curtain Road, Shoreditch, London, EC2A 3BL, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us in any way. Apex Studios, founded by Amelia Stone, recognizes the importance of data protection and adheres to the highest standards of privacy compliance, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

This policy applies to all users of our website and services. By accessing or using our website or services, you agree to the terms of this Privacy Policy. We encourage you to read this policy carefully to understand our practices regarding your personal information. If you do not agree with the terms of this Privacy Policy, please do not use our website or services.

2. Data Collection

2.1. Information We Collect

We collect several types of information from and about users of our website and services, including:

• Personal Information: This includes information that can be used to identify you, such as your name, email address, phone number, postal address, and billing information. We collect this information when you create an account, book a studio, subscribe to our newsletter, or contact us through our website.
• Usage Data: This includes information about how you use our website and services, such as your IP address, browser type, operating system, referring URLs, pages visited, and the dates/times of your visits. We collect this information automatically through cookies and similar tracking technologies.
• Cookies and Tracking Technologies: We use cookies, web beacons, and other tracking technologies to collect information about your browsing activity and preferences. Cookies are small text files that are stored on your device when you visit a website. We use cookies to personalize your experience, analyze website traffic, and serve targeted advertisements. You can control cookies through your browser settings.
• Studio Booking Information: When you book a studio with us, we collect information about your booking, such as the studio you booked, the dates and times of your booking, the equipment you requested, and any special instructions you provided.
• Communication Data: We collect information about your communications with us, such as emails, chat logs, and phone calls. We use this information to respond to your inquiries, provide customer support, and improve our services.

2.2. How We Collect Information

We collect information in several ways, including:

• Directly from You: We collect information directly from you when you provide it to us, such as when you create an account, book a studio, or contact us.
• Automatically: We collect information automatically through cookies and similar tracking technologies when you visit our website.
• From Third Parties: We may collect information from third parties, such as payment processors, marketing partners, and social media platforms. For example, if you book a studio through a third-party booking platform, we may receive information about your booking from that platform.

3. Use of Data

3.1. How We Use Your Information

We use your information for various purposes, including:

• To Provide and Maintain Our Services: We use your information to provide and maintain our website and services, such as processing your studio bookings, managing your account, and providing customer support.
• To Personalize Your Experience: We use your information to personalize your experience on our website, such as recommending studios that may be of interest to you, displaying content that is relevant to you, and remembering your preferences.
• To Communicate with You: We use your information to communicate with you, such as sending you newsletters, promotional offers, and important updates about our services.
• To Improve Our Services: We use your information to analyze website traffic, identify trends, and improve our website and services.
• For Marketing Purposes: We use your information to send you targeted advertisements and marketing communications about our services.
• To Comply with Legal Obligations: We use your information to comply with legal obligations, such as responding to subpoenas, court orders, and other legal requests.

4. Data Sharing

4.1. Who We Share Your Information With

We may share your information with the following categories of recipients:

• Service Providers: We share your information with third-party service providers who help us provide and maintain our website and services, such as payment processors, hosting providers, and marketing agencies. These service providers are contractually obligated to protect your information and only use it for the purposes we specify.
• Business Partners: We may share your information with business partners who offer products or services that may be of interest to you. We will only share your information with business partners with your consent.
• Legal Authorities: We may share your information with legal authorities if we are required to do so by law or in response to a valid legal request.
• Affiliates: We may share your information with our affiliates, which are companies that are under common control with us. We share information with our affiliates for various purposes, such as to improve our services and for marketing purposes.
• Other Users: In some cases, we may share your information with other users of our website and services. For example, if you post a review of a studio, your review will be visible to other users.

5. Data Security

5.1. How We Protect Your Information

We take reasonable measures to protect your information from unauthorized access, use, or disclosure. These measures include:

• Encryption: We use encryption to protect your information when it is transmitted over the internet.
• Firewalls: We use firewalls to protect our servers from unauthorized access.
• Access Controls: We restrict access to your information to authorized personnel only.
• Regular Security Audits: We conduct regular security audits to identify and address vulnerabilities.
• Employee Training: We train our employees on data security best practices.

While we strive to protect your personal information, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information.

6. User Rights

6.1. Your Rights Regarding Your Information

You have certain rights regarding your personal information, including:

• Right to Access: You have the right to access the personal information we hold about you.
• Right to Rectification: You have the right to correct inaccurate or incomplete personal information.
• Right to Erasure: You have the right to request that we delete your personal information, subject to certain exceptions.
• Right to Restrict Processing: You have the right to restrict the processing of your personal information in certain circumstances.
• Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
• Right to Object: You have the right to object to the processing of your personal information in certain circumstances, such as for marketing purposes.
• Right to Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.

To exercise your rights, please contact us using the contact information provided below. We will respond to your request within a reasonable timeframe.

7. Contact Information

7.1. How to Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Apex Studios
Data Protection Officer: Eleanor Vance
22 Curtain Road, Shoreditch, London, EC2A 3BL
Phone: 020 7684 3210
Email: [email protected]

We are committed to resolving any concerns you may have about our data practices in a timely and effective manner. If you are not satisfied with our response, you have the right to lodge a complaint with a supervisory authority.